SEO in Pakistan
In 2025, SEO in Pakistan isn’t just about backlinks and keywords. With Google’s Search Generative Experience (SGE), Gemini AI, and the evolution of AI-assisted search intent, the SEO game has completely changed.
Today, an SEO expert isn’t just a keyword guy — they are a strategist, a data analyst, and a content architect all in one. And if you’re a startup, eCommerce brand, local business, or even a freelancer looking to rank and convert in Pakistan, these are the professionals you should know.
What Defines an SEO Expert in 2025?
We ranked these SEO experts based on:
- Verified results and client case studies
- Technical SEO, On-page, and Local SEO expertise
- Adaptability to AI shifts (Gemini, SGE)
- Real thought leadership and contribution to the SEO community
- Proof of ROI-driven campaigns
Top 10 SEO Experts in Pakistan
Asad Zaman — iDigitalMaverick
With over a decade of experience, Asad Zaman is a hybrid of marketer, strategist, and growth-focused SEO lead. His agency, iDigitalMaverick, specializes in SEO for high-stakes niches like medical billing, home services in the U.S., and lead-gen websites.
His latest strength lies in AI-optimized SEO content strategies designed for Google’s Gemini and SGE framework, ensuring his clients are visible in organic SERPs and AI-driven answer boxes.
Mehboob Shar — iCreativez Technologies
A genuine heavyweight: recognized globally and listed among top SEO experts by Google, featured by Express Tribune as the first Pakistani on that list. As the CEO of iCreativez, he spearheads high-end SEO and digital marketing strategies with multi-national clients and enterprise projects.
Salman Baig — Head of SEO, South Asia at Alibaba
Verified on LinkedIn as a top-tier SEO leader with over 12 years of experience. He’s known for technical SEO research and training, and his deep presence across Facebook SEO communities confirms his ongoing influence.
Muhammad Hamza Shahid (SEOSprout.pk)
Bootcamp trainer and technical SEO mentor.
Fahad Mustafa (Rankistan)
eCommerce & SaaS SEO specialist focused on conversions.
Umar Tazeen (ClickySoft)
Technical SEO for Shopify/WordPress, migrations, and speed optimization.
Areeba Ahmed (SEOPunjabi)
Empowers women in SEO and runs structured guest-post outreach.
Bilal Sarwar (SEOPakistan.pk)
Technical auditing expert for enterprise websites.
Saad Raza — SR Digital
Karachi-based, 10+ years experience, global clients, top-rated on Upwork and Fiverr. He leads SEO strategy, training, and delivers proven ROI.
Rafay Waqar — Cloud Innovators Solution
SEO Head with P@SHA award, regular mentor/trainer, boosts CXO-level SEO impact.
How AI & Gemini Are Changing SEO in Pakistan
Google’s SGE (Search Generative Experience) is already changing how content is surfaced. With generative answers taking over snippets, only content that’s well-structured, AI-readable, and context-rich gets visibility.
This means:
- Content must answer intent, not just target keywords
- Structured data and schema matter more
- Sites optimized for Gemini AI will gain faster rankings
Experts like Asad Zaman are leading this change by merging SEO and AI strategy.
For example, many agencies are now restructuring their blogs using advanced heading hierarchies and NLP-trained models to ensure that Gemini AI understands the full context of their articles. Some have reported up to a 30% increase in impressions for featured snippets since aligning their formatting and metadata for Gemini-based indexing.
Additionally, incorporating AI-driven internal linking strategies using topic clusters has become a priority. These methods are not just boosting rankings, but also reducing bounce rates and increasing session times — all factors that contribute to stronger visibility in AI-first SERPs.
How iDigitalMaverick Is Preparing Medical Billing Clients for AI-First SEO
Most medical billing and RCM companies are still running traditional SEO strategies that may not survive the AI-dominated future of Google search.
At iDigitalMaverick, we’re developing a forward-looking framework specifically for the medical billing industry. It includes:
- Creating structured, schema-enriched FAQ pages tailored for Gemini AI
- Using NLP to align blog content with searcher intent (beyond keywords)
- Organizing service pages into topic clusters with AI-friendly internal links
We’re currently piloting this framework with select medical billing websites to prepare them for SGE visibility and long-term ranking success. Early indicators show promise in engagement metrics and AI previews and we plan to publish results when complete.
What Makes a Great SEO Expert Today?
- Blends technical and creative SEO
- Stays updated with algorithm shifts
- Optimizes for both users and machines
- Understands CRO, paid traffic, and user funnels
- Isn’t afraid to experiment with AI tools
Conclusion
Whether you’re hiring or learning, the SEO experts listed above are shaping the digital search landscape in Pakistan. From AI adaptation to client-focused strategies, they represent the next era of search.
And if you’re serious about growth? Start with someone who knows what Google will do before it updates the algorithm
